Project Spotlight: Media and Culture Analysis

Affiliation:Instructor:Department/Institution:Class:
ECUSachiyo ShearmanSchool of CommunicationCOMM 3180 – Intercultural Communication
PartnerReiko NebashiMeiji University, Tokyo, JapanIntercultural Communication and Multiculturalism

Project Description:

In my class, I created an IVE/COIL Module where students meet synchronously with peers in another country. We typically negotiate and find a time that works for both universities and students, and we usually set a minimum of four synchronous meeting sessions over a two-month period.  We create groups of 4 to 6 students (2 to 3 from other countries, such as Japan, and 2 to 3 from ECU) to complete this COIL/VE collaborative assignment. Students in groups are then asked to find a multinational corporation that they pretend to work with. They are then asked to find a product that is sold in Japan but not in the US, and vice versa. As an international team in an MNC, they work together to promote these products in their final presentation. On the last day of the IVE/COIL synchronous session, students are asked to do a group presentation.

Modality:

Synchronous, Project-based

Tools Used:

Zoom; Google Slides

Project Length:

2 Months


Learning Outcomes/Goals:

Students in this class learn about the theory, concepts, and processes of intercultural communication. Students are given this opportunity to engage in this experiential learning while communicating with students in other countries. They are going to collaborate, negotiate, and work with international classmates to complete this project. They are expected to learn about cultural differences in verbal and nonverbal communication styles, view their communication behaviors more objectively, and be able to learn to be a culturally humble, empathetic, and effective communicator in diverse settings.


Benefits for Students:

Students are able to learn from their “experiences” of communicating with people in different cultures through this experiential learning module.

Tips:

The instructor needs to work ahead of the semester, preferably two semesters prior to the actual semester that the COIL/VE sessions happen, so that scheduling of synchronous sessions is possible, and so that meaningful collaborative assignments can be created.
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